Build a sustainable freelance business you love
I'm Lauren, glad you're here! I've been running a successful freelance business for over a decade, and I'm here to show you how to do the same. I teach freelancers how to take control of their time, productivity, clients, and growth, so they can build a business and life they LOVE!
Join freelancers from all around the world getting weekly tips and insights into the realities, highs, and lows of freelancing.
15+ YEARS OF EXPERIENCE | 19,000+ ORDERS | 11,000+ CLIENTS | 10,000+ FIVE-STAR REVIEWS | $1M+ EARNED
Ways I can help you
Podcast
Private Coaching
YouTube Channel
Newsletter
A weekly podcast sharing practical advice on how to master your time, business, life, and everything else in-between.
Practical productivity strategies, freelance systems, and step-by-step advice to help you manage your time, clients, workload, and business more effectively.
Work with Lauren one-on-one to build a realistic, personalised system for managing your time, calendar, tasks, and workload around your actual life and business goals.
Get new episodes, useful resources, and realistic advice about freelancing, productivity, and time management delivered to your inbox every week.
Free Resources for Freelancers!
The C.R.A.F.T Method
A practical five-step system to help you organize every freelance project, stay on track and deliver your best work without the chaos.
LinkedIn Posting Playbook
A completely free guide for freelancers first dipping a toe into the world of LinkedIn. What to post, when to post, and everything in-between.
The Focus Window System
Turn your endless task list into realistic blocks of focused time, then build a Daily Formula around your priorities, energy and real life.
Coming Soon...
ABOUT LAUREN
I Didn’t Learn Freelancing From a Textbook. I Built a Career From It.
I’m Lauren Kirsty Gouws, a copywriter, content creator and the founder of LKM Creative. I’ve spent over 11 years turning words into a business, including more than a decade as a top-rated Fiverr seller.
Along the way, I’ve completed nearly 20,000 orders for over 11,000 clients, earned more than 10,000 five-star reviews and generated over $1 million through freelance work. My career has even taken me to the cover of Entrepreneur magazine, which is still slightly surreal considering my first freelance job paid exactly $5.
I created The Productive Freelancer to share the systems, lessons, and hard-earned shortcuts behind those numbers. No recycled business clichés or advice from someone who freelanced for six months before becoming a freelance coach. Everything here comes from building a real business, meeting real deadlines, handling real clients, and figuring out how to keep it all running alongside real life.
If you want practical ways to manage your time, produce better work, and build a freelance business with staying power, you’re in the right place.
15+ YEARS OF EXPERIENCE | 19,000+ ORDERS | 11,000+ CLIENTS | 10,000+ FIVE-STAR REVIEWS | $1M+ EARNED
Upcoming Courses for Freelancers
Course 1: Time Management Systems
Master your schedule and reclaim your freedom with proven systems.
Coming Soon
Course 2: Client Communication Playbook
Learn the scripts and strategies to lead every client conversation.
Coming Soon
Course 3: Build a Sustainable Freelance Business
The core foundation for building a business that lasts a lifetime.
Coming Soon
Chat to Lauren
Got a question you want answered on the podcast? Want to get in touch with me directly? Fill out the form and I will respond within a day.